Evaluation 4

What Have You Learned From Audience Feedback?


Comment 1: 'The location of your video was good it really suits your genre however in some shots we couldn't see the artist'

This comment made me think next time i would think over locations and the time we film them extra carefully because the way you vision shots in your head might not always be the way you want.

'However some of the lighting was spot'

Comment 2: 'The performance of the female artist was however when she's dancing around the lamp post its dying for a close up instead there was just on long shot without a cut'

To this fault the best thing to do would be to film a close up for every shot just in case that happens again.


If i was to do this video again I would choose more than two locations to film so therefor there would be diversity in the cuts and give us variety.


  

Evaluation 3

How did you use media technologies in the construction and research and planning and evaluation stages? 

 

When creating our music videos we used state of the art video cameras and digital cameras,packed with upto 8gb memory cards.

Video cameras used for filming and digital camera used for taking pictures. we used a range of shots like close ups, medium shots tracking, panning etc. we took pictures during filming to help us decide what else we would shoot and where are location would be next. 

 

We used a light that was linked on top of the video camera because there was a scene in our video where the male artist was rapping and the background was dark therefor we would be unable to see him, we no this because we tried to film without the light and was an epic fail.

Internet was used as a main device for research because we had access to various websites such as wikipedia, youtube and google.

we used wikipedia to find out research about the artist like what kind of music they make and what inspires them.

We used youtube watch music videos of various artist to help inspire us and gave us ideas on our final video.

We used photoshop to create our album digipaks, i found this programme hard to use because its my first time using such advanced software. 

Evaluation 2

How Effective Is The Combination Of Your Main Product Ancillary Text?

A successful music video will make clear visual links between it and its ancillary products (Digipak and the Advertisement).

This the cover of the single video phone by Beyonce and a screenshot of the video,in both images the colour gold strikes up meaning it is a base colour and there are similarities between the screen shot and single cover.

The clear link between my video and ancillary product is the city backdrop in my video we chose to film in london city because of the beautiful scenery and lighting. You can see our artist album cover which is a still image from the hit single 'American Boy', and we see another still from the video this is another place we decided to film London Transport was significant to the song because she talks about going away America however it can be a metaphor for just change and difference.

This is the advertisement of Rihanna's single Hard ft Young Jeezy and a still image from the video between the you can see the similarities of her costume. Also the word hard is almost a sexual induendo however the word hard you would personify as a man going hard in something. i feel she uses her sexual  beauty as a power to embrace fame.   

Evaluation 1

In What Ways Does Your Media Product use, develope ideas or challenge forms annd conventions of real media products?



Final Digipak

This Is My DigiPak, The Final Product.

Final Advertisement

This is my final produced advertisement of stephanie jackson's debut album 'Rumours'

DigiPak Colour Scheme

This Is The Colour Scheme: Black, Grey And Blue However I Have Changed The Blue To White Because I Don't Want To Mix Colour.

Mock Up Of DigiPak

My DigiPak will have four panels front bac and two inside panels. i plane to have a consitant look to eack panel. The Background on each panel will be black with white writing.

Planning: Test shots for lighting & mise-en-scene.

Production: Rough Cut Movie

Our rough cut music video has allowed us to allocate techniques and improvements which will be need to done. There are many things that we need to change in terms of filming and editing from the feedback given by the teachers.

Feedback: 

• Shot and lighting works very well 

•  Keeping the location same in each verse, we planned to film parts of a verse in different locations.

•  Some shots need to be completed

As a group, we need to improve on those terms and we have decided to film few shots again and get the rest of the video shots done. However using one location for each verse and chorus will be in the same location but different verse/chorus will lead to a different location. 

Production: Photos From Filming sessions.

Wordle

Planning: Animatic

Planning: Storyboard

Planning: Pitch

Planning: Final Song Choice

Estelle is one of the leading british female artists and this song was a song that we all could in some way or another relate to, and in that sense our mind just morphed  and thought 'American Boy, American Boy' Estelle explained how the track came about: "We were just messing about in the studio, joking around. And John Legend just said to me 'Why don't you write a song about meeting an American boy?'. So I was like 'Well, that's pretty easy' - because I have a lot of male friends out there in New York. And I unwittingly ended up creating a new ladies' anthem! And Kanye basically just brought his own cheeky self to the track, his own sense of humour. At first he was like 'How can you rap over a dance beat?' - and now he's DONE it!" And i feel this song is about fun and i feel we can show fun through our video interpretion of ESTELLE-AMERICAN BOY

Analysing student work

Adam, Lisa, Nasima & Sayvita from 283goswell on Vimeo.

This video Is Pop And Is Shown through the use of amplification. The video is based on perfromance and doesn't show a story, however has connection to the song because of the paper cut outs of part of the lyrics. In this vide o there isn't a narrative but still connectes to the song.
I like how they used editing to show black and white with a red colour in selected areas, which easy and look effective. i also noticed during the chorus each beat has a different cut and i thought they used this effectively and will attempt to also use this in my music video. i also noticed that they had many close ups of the singer, this is very important in music video.

Planning: Lip Sync Video

Moodboard

The main purpose of this moodboard was to understand the main aspects of our genre. We looked at many features such as clothes/outfit, target audience and instruments that is used within hip hop and r&b which has given us a brief understanding of what we need to be aware of whilst producing our music video.

Planning: Short list of potential songs.

List of possible song choices...

 As a group we came up with a list of possible song choices. We choice 5 different songs, however we were really determined to do American Boy by Estelle ft. Kanye West..

American Boy by Estelle ft. Kanye West..

    Chasing Pavements by Adele..   

 

Foundations by Kate Nash.. 

 Chasing Cars by Snow Patrol.. 

 Just like a star by Corinne Bailey Rae..

Corinne Bailey Rae - Like A Star

Adele - Chasing Pavements

Kate Nash - Foundations

Estelle feat. Kanye West - American Boy

Snow Patrol - Chasing Cars