Research: Analysis of a music video.

Black Eyed Peas - I gotta Feeling.

Narrative

The video starts with scenes in Hollywood Blvd, and then showing Will.i.am combing his hair and Fergie putting on make-up while wearing lingerie. It also shows Taboo checking his messages on Dipdive and apl.de.ap. Then it cuts to the party as the first verse starts. In the uncensored version, two women are kissing at the two minute mark, at which point the lyrics "Let's take it...off!" are heard, and a hand grabs the top of the dress of one of the women pulls it down. All members of the Black Eyed Peas are shown dancing. Overall this music video is about loosing control and dancing all night. It’s fun, exciting and entertaining.

Genre

Electro-Hop, Electro House and Hip House.

Media Language 

The video contains many different camera shot from different camera angles.

Representation

This video is sexy, cool and funky. It represents people who love to party and loose control. I think this video is mainly targeted at young adults both male and female. We can also see that there is a mixture of people from different ethnicities in the video.

                                       The Black Eyed Peas 

                        Apl.de.ap, Will.i.am, Fergie and Taboo...